Facebook's intent is to connect as many people through the web as possible. When bringing awareness to your dental practice, Facebook can be a valuable tool that increases online traffic to your site. To get the most from your practice’s Facebook page, take some time to fine-tune essential details that help your page attract loyal […]

As a company whose primary focus is building user-friendly websites, we have seen several changes in website functionalities over the years. As a result, we’ve consistently made changes to our platform to accommodate these functionalities. One of the bigger changes we’ve seen is the rise of mobile usage and the importance of having a “responsive” […]

Google My Business, over the last few years, has become an entity that we must cohabit with as business owners, users of the internet, and humans. And by cohabit, we more so mean we are often at their beck and call, quickly springing to our computers to respond to updates to the Google algorithm or […]

Why Are Citations Important? You have decided you want to start an SEO campaign and you want your dental practice to rank highly on search engines such as Google and Bing. Where do you start? One of the more important factors of SEO is building citations. A citation is a listing on an online directory […]

As of April 12th, 2018 Google changed their review guidelines to state that review-gating is no longer allowed. These guidelines now read: “Don’t discourage or prohibit negative reviews or selectively solicit reviews from customers.” Many of our clients use 3rd party review platforms to help them generate reviews from their patients. A large percentage of […]

For any clients, new or old, who have thought about using an account manager, you may have wondered, “What is account management and do I need it?” Our account management services aren’t right for everyone, but it can be extremely helpful in creating a successful campaign and maintaining a beautiful website for many of our […]

Showing up in Google search results can be difficult. There are so many factors that affect the way your site ranks that it can appear overwhelming. When coming up with a strategy to improve your site’s SEO, you might want to start by thinking locally! While ranking organically is certainly important, ranking locally might be […]

Here at Great Dental Websites, we provide SEO for practices in all types of markets. When it comes to dentists who are located in larger cities, a specific common concern tends to arise when campaigns begin to gain traction. It usually goes something like this: “I want to be ranked number one in (insert city […]

One of the challenges in dental marketing is identifying what makes one practice different from another. A patient can go to just about any dentist in town for a filling, crown, or root canal, so why should they choose yours? The truth is that every practice has something special to offer. The key is identifying […]

Over the weekend, many of our clients received emails that look like this: Though the timing was unexpected, the action was not. Over the last several years, we’ve seen Google start to phase out more and more of Google+ features in favor of Google My Business (GMB) listings. With recent changes including the addition of […]