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Onsite Optimisation

Give Your Website a Solid Foundation

We identify and effectively use strategies that allow your website to rise to the top of the search results when potential patients use search engines to find their new dentist. We focus on ethical techniques that give you long-term results instead of so-called “black hat” techniques that can cause short-term gain but long-term consequences.
Custom Meta Data
Directory Submissions
Page by Page Redirects
Asset Ownership

Attract a Steady Stream of Patients

Custom Meta Data
While our platform has logic that automatically populates your meta data (the titles and descriptions you see in search results), a human will go through and tweaks each one to be just right for your website.
Directory Submissions
Once the site has been properly optimised, we’ll submit your website to various listings and directories to let them know you’re relevant. This gives Google another signal that your website is reputable and authoritative.
Page by Page Redirects
We’ll manually enter 301 redirects for each page on your website. This allows search engines to see that information that may have existed on page A in the past is now found on page B on your new site. This eliminates confusion and errors.
Asset Ownership
At the end of a setup, we'll turn the keys over to you to maintain your listings and profiles. Everything belongs to you, down to the very last password.
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Frequently asked questions

Read through related FAQs to get answers to some of our most common questions. If you can't find the answer to your question, please contact us.

What does it mean to optimise each page?

First, we'll make sure we fine tune all the "meta-tags," including titles, descriptions, and alt-text that search engines like Google want to see on each page. We'll ensure everything is linked up appropriately, that photos are tagged correctly, and that essential local SEO data is coded correctly and to industry standards.

What assets are included in the setup?

At the end of a setup, we'll turn the keys over to you to maintain your listings and profiles. Each practice will receive the information for the following:

Google Analytics

  • Gives you the ability to analyse your website's traffic
  • Includes a view that eliminates the known robots and spam traffic at time of setup

Google Search Console

  • Tools and reports to help you measure your site's search traffic and performance, and sends warning when issues pop up over time

Google My Business

  • Allows you to log in to respond to reviews, update business information, create Google posts, and add images.

Additional

  • Logins to any directory or citation listing that we added on your practice's behalf

Please note, if you change any passwords or login information for any of these assets, we may be unable to assist you in the future. Use the spreadsheet we provide to keep track of changes so if you need help or elect to use ongoing SEO, we can copy this information over to our own records.

Related Services

Marketing Coaching


Our best performing clients have one thing in common - practice participation. Learn how marketing coaching can help you stay on track and understand how your marketing performs.
Learn More

Blogging


When you bring visitors from your website, do you have enough quality content to keep them engaged? Content creation (blogging) can help you keep the attention of your audience.
Learn More

Search Engine Optimisation


Help patients find your practice online by utilising search engine optimisation (SEO). We'll help you promote the services that are most important to your practice.
Learn More
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